Case Study: How Busbud.com Enhances Travel Options with Direct Ferries API

At Direct Ferries, we're passionate about making travel more seamless and interconnected. That’s why we’re excited to highlight our partnership with Busbud.com, the world’s leading platform for booking bus travel. Known for helping millions of users around the globe book bus tickets easily, Busbud set out on a new journey—to offer ferry tickets as an additional travel option to their customers.

The Challenge

With a rapidly growing user base and a mission to improve travel accessibility, Busbud wanted to integrate ferry routes into their platform. However, the traditional approach—connecting individually with hundreds of ferry operators and negotiating separate contracts—wasn’t scalable or efficient. They needed a fast, flexible, and future-proof solution.

The Solution: One Integration, Endless Routes

Enter the Direct Ferries B2B API. Our API offers partners real-time access to ferry ticket inventory and fares across 4,000+ global routes—all through a single API connection. That means no juggling hundreds of integrations or contracts—just one partnership and instant access to:

  • 300+ ferry operators worldwide

  • Extras like cabins, vehicles, and various ticket types

  • A dedicated in-house dev team to support and streamline integration

The Results

Now live on Busbud.com, ferry ticket bookings are available to customers as a natural complement to bus travel, especially for key routes like Helsinki–Tallinn, where ferries are a popular alternative to long land journeys.

Customers benefit from real-time pricing and instant confirmation, and Busbud has significantly broadened its product offering with minimal development overhead.

"Our partnership with Direct Ferries is a great step as it provides more travel options for our customers. By signing one contract and doing one API integration we’re able to sell ferry tickets for over 300 ferry operators worldwide."
Boris Jovanovic, Director of Business Development, Busbud.com

Looking Ahead

This partnership is a strong example of how travel platforms can quickly evolve and offer more value to their users through smart integrations. At Direct Ferries, we’re proud to power this expansion and help our partners unlock new revenue streams while delivering a better experience to travelers.

Interested in enhancing your own travel offering with ferry routes?
Sign up to use our B2B API here ➜

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